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Email domains

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By default your follow-up emails are sent from a Custom One address. Connect your own domain and they come from you instead — which is better for recognition, and better for landing in inboxes rather than spam.

It’s set up once for the whole workspace in Workspace settings → Email Domains, and your brands then send from it.

Enter the domain you send mail from — example.com. No www, no https://.

You’ll normally use your main domain, the one your business email already uses. A workspace has one sending domain.

Once it’s added you’ll see a table of four DNS records, each with a Status of OK or Not OK. Nothing is sent from your domain until all four read OK.

Add these at whoever manages your DNS — your registrar, or a provider like Cloudflare, OVH or GoDaddy. For example.com they are:

Name Type Value
example.com TXT v=spf1 include:_spf.mailersend.net ~all
ms1._domainkey.example.com CNAME ms1._domainkey.mailersend.net
ms2._domainkey.example.com CNAME ms2._domainkey.mailersend.net
mta.example.com CNAME mailersend.net

Copy them from the table in Custom One rather than from here — it shows your real domain, already filled in.

All four are required. The two _domainkey records are one signing key split across two entries: adding only one leaves the domain unverified.

Don’t add a second SPF record. If your domain already has a TXT record starting v=spf1 — most do, if you send any mail at all — edit that one and add include:_spf.mailersend.net inside it, before the ~all. A domain with two separate SPF records fails SPF entirely, including for the mail you were already sending.

Check whether your provider adds your domain for you. Many DNS panels show your domain beside the name field and append it to whatever you type. There, enter only the part in front: ms1._domainkey, ms2._domainkey, mta, and @ (or blank) for the SPF record. Pasting the full name into one of those produces ms1._domainkey.example.com.example.com, which resolves to nothing and looks, in the table, exactly like having done nothing at all.

Custom One re-checks on its own, and Verify domain checks immediately.

DNS changes are rarely instant. Minutes is common, and providers are allowed to take up to 48 hours. If a record still says Not OK after that, the message under it usually names what was found instead.

A newly added domain is also checked once before it’s registered for sending. If it can’t be approved automatically you’ll be told, and support can look at it.

Once verified, pick the domain on a brand and that brand’s customs send from it. Brands without one keep sending from the Custom One address.

One address can only do one job: a domain already used to publish your customs can’t also be your sending domain, and Custom One will say so rather than break the one that works.